We started with $ 400 in SUN ENTERTAINMENT account for our first venture SOCH LO with a hypothetical calculation that we can accumulate $50,000 from friends and relatives in between our pre-production time of two months before we could actually commenced principal shooting of Soch Lo.

Somehow, Sun Entertainment didn't receive funds at the right time and strangely our urge to make a full length feature became uncontrollable. Not wanting to halt the project, we took loans from credit cards, sold the car, purchased film stock and headed to Rajasthan for shoot with 80 plus unit members with promise of good food, beer and 16 hours of intense workout!

The company exhausted its $50,000 budget within 7 days of shoot, we couldn't abandon the film and went ahead shooting for another 16 days, as we had the stock, equipment and luckily the unit was absolute new and they demanded no immediate wages. Therefore shooting ran on credit

The Production took back the exposed footage to the Mumbai Film Labs. The film was just 40 % shot.

In Mumbai it was Edited, show reel was cut and uploaded on You Tube.

Through YouTube, we got a major chunk of funds from a Hyderabad (India) based film company and we completed rest of the 18 days of shoot.

You Tube, Strangers, Hyderabad film Producers and our personal resources were not enough to get the first print out as the monster we created needed at least three quarters of a million dollars to show up (first print).

Finally the two major Post Production studios in Mumbai gave credit on Processing, Digital Intermediate and Sound.

SOCH LO was complete.

Unfortunately, no Film Studio wanted to release the film because it had no saleable faces despite showering appreciation.

After 14 months of labour pains we decided to take a last and the toughest stride. In next two months we managed to raise more funds, released the film Independently in India on 27th August, worldwide distribution was taken care by GOLDEN GATE CREATION (GGC) LA. USA.

GGC premiered the film in Paramount Studios, Hollywood LA and released the film in INDIA, USA, CANADA in August 2010 & in UK it was released in 2011.